Product Fruits vs Userflow: AI that answers your users, on every plan.
Starter is $111 a month at 1,500 MAU, against $272 to $280 for Userflow Essentials. HubSpot starts on our $187 Pro plan; on Userflow it’s on Studio, from $400.
Product Fruits vs Userflow, side by side
Plan for plan, in plain words, sourced from each company’s own pages.
What you pay, and what you get
Starter begins at $111 a month at 1,500 MAU billed annually, or $149 billed monthly. Here are both entry plans at that size, on the same billing terms.
- Up to 15 Product Fruits Flows, 15 tours, 50 hints and 2 checklists
- Announcements, Newsfeed, feedback widget and a public Knowledge Base
- Elvin Copilot answering your users: 20 conversations a month at 1,500 MAU
- Custom CSS for your own styling
- 3 seats, 2 workspaces, 5 segments
- Unlimited experiences and seats
- AI to build, target and optimize
- 2 environments
- In-app agents, HubSpot, Salesforce and custom CSS are on Studio
Billed annually. Userflow adds MAUs at $40 a month per 1,000 and takes 20% off annual billing; its page doesn’t say whether the $40 is before or after that discount, hence the range.
Need custom events, JS triggers, surveys or HubSpot? They start on Pro, $187 a month at 1,500 MAU, billed annually. On Userflow, custom event trackers and HubSpot are on Studio, $400 a month at 1,000 MAU.
Bigger team? The gap narrows as you grow. At 10,000 MAU, Starter is $299 a month billed annually, and Userflow Essentials is from $312.
An active user is anyone who logs in to your product in a month, counted once however often they return. Go over and nothing stops working: we get in touch about a better plan. See every plan
Switching from Userflow in four steps
No one-click import, but most of the work is deciding what to keep.
A developer pastes it into your app once. After that, your team builds on its own.
Start with the flows your users actually finish. Leave the rest behind.
Describe a flow, or record it by clicking through your app. Edit, then publish.
Show the new flows to one group of users first, then switch Userflow off.
What you get with Product Fruits
User onboarding your team ships without developers, and the jobs that come after it.
Stop losing new users before they see the value
Product Fruits Flows guide each user to their next step and change course based on what they do, while Checklists show how far they’ve come. Hints & tooltips explain a button right where it sits, so nobody has to go looking for help.
Make sure users actually see what you ship
Pop-ups carry the news nobody should miss, and Banners put a notice across the top of your app. The Newsfeed keeps every update in one place inside your product, so users can catch up whenever they like.
Hear from users before they give up
Surveys ask the right question at the right moment, and the Feedback widget lets users report a bug with a screenshot without leaving your app. The Knowledge base puts answers inside your product, so fewer questions turn into tickets.
Questions teams ask before switching
Not automatically. You rebuild them, and Product Fruits AI drafts the first version from a short description. Start with the flows people actually finish.
Once, to add our script to your app. After that your team builds and publishes without developers.
Yes. Product Fruits runs in single-page apps built with React, Next.js, Angular and similar frameworks, and follows users as they move between pages. If your app generates random CSS class names, you attach a step to the element’s text or a data attribute instead, so it keeps its place when your code changes.
Yes. Install Product Fruits next to Userflow, move one segment at a time, and switch Userflow off when you’re ready.
Anyone who logs in to your product in a month counts once, however often they return. Test users count too, including your own team when they test in your app. The count starts when your paid plan begins, and you can see every tracked user in your workspace.
A conversation counts once, however many messages it takes. At 1,500 MAU, Starter includes 20 a month, Pro 100 and Business 400, and the allowance grows with your MAU. If your users need more, add packs of 100 conversations anytime for $37 a pack, or move to a plan with a bigger allowance.
Plans grow with you, from Starter to Business and Custom. Business covers up to 40 languages, 100 workspaces and unlimited segments. Custom adds your own MAU limits and contract terms. For the security review: SOC 2 Type 2, ISO 27001 and GDPR.
By default in the EU, on AWS in Ireland. We hold SOC 2 Type 2 and ISO 27001, comply with GDPR, and offer a Data Processing Addendum. Our subprocessors are listed at productfruits.com/policies/subprocessors.
Try it on your own product.
Build your first Product Fruits Flows in the trial. If you’d like help, book a call and we’ll look at your Userflow setup with you.
Comparing more tools?
We’ve put Product Fruits side by side with the other tools teams ask us about. Same format every time: plans, price at your size and what each one leaves out.
Sources: userflow.com/pricing (plans, seats, environments, in-app agents, add-on MAUs, data region), help.userflow.com (mobile support), productfruits.com/pricing, help.productfruits.com (billing, email steps, data hosting), G2 and Capterra product pages.