Product Fruits vs Appcues: AI that answers your users, from $111 a month.
Start a free trial today, without a sales call, and see every plan’s price on our pricing page. Appcues leads on native mobile apps and push.
Product Fruits vs Appcues, side by side
In plain words, sourced from each company’s own pages. Appcues includes every feature on every plan, so its column describes the product, not a plan.
What you pay, and what you get
Starter begins at $111 a month at 1,500 MAU billed annually, or $149 billed monthly. Appcues publishes one price, for its Spark plan. Here are both, billed yearly.
- Up to 15 Product Fruits Flows, 15 tours, 50 hints and 2 checklists
- Announcements, Newsfeed, feedback widget and a public Knowledge Base
- Elvin Copilot answering your users: 20 conversations a month at 1,500 MAU
- Custom CSS for your own styling
- 3 seats, 2 workspaces, 5 segments
- Every experience type: flows, checklists, launchpads, pins, banners, NPS and surveys
- Up to 10 published experiences
- Email, up to 1,000 emails
- Appcues AI, analytics and every integration
- Guided set-up, with a $250 one-time fee
Spark is for teams of 25 or fewer and adds a $250 one-time setup fee. Appcues prices Start, Grow and Enterprise on a call.
Need custom events, surveys or HubSpot? They start on Pro, $187 a month at 1,500 MAU, billed annually.
Growing fast? At 10,000 MAU, Starter is $299 a month billed annually. Appcues prices plans above Spark on a call.
An active user is anyone who logs in to your product in a month, counted once however often they return. Go over and nothing stops working: we get in touch about a better plan. See every plan
Switching from Appcues in four steps
No one-click import. Most of your in-app content has a direct match; push and native mobile don’t carry over.
A developer pastes it into your app once, just as with Appcues’ snippet. After that, your team builds on its own.
Flows become tours, or Product Fruits Flows when they branch. Pins become hints. Checklists, banners and NPS keep their names. Start with what your users actually finish.
Describe a flow, or record it by clicking through your app. Edit, then publish.
Show the new flows to one group of users first, then switch Appcues off at renewal.
What you get with Product Fruits
User onboarding your team ships without developers, and the jobs that come after it.
Stop losing new users before they see the value
Product Fruits Flows guide each user to their next step and change course based on what they do, while Checklists show how far they’ve come. Hints & tooltips explain a button right where it sits, so nobody has to go looking for help.
Make sure users actually see what you ship
Pop-ups carry the news nobody should miss, and Banners put a notice across the top of your app. The Newsfeed keeps every update in one place inside your product, so users can catch up whenever they like.
Hear from users before they give up
Surveys ask the right question at the right moment, and the Feedback widget lets users report a bug with a screenshot without leaving your app. The Knowledge base puts answers inside your product, so fewer questions turn into tickets.
Questions teams ask before switching
Starter begins at $111 a month at 1,500 MAU billed annually, or $149 billed monthly, and every plan and size is on our pricing page, so you can check yours. Appcues publishes one price: Spark, $3,600 a year for up to 1,000 MAU plus a $250 setup fee, for teams of 25 or fewer. Its other plans are priced on a call.
Partly. On the Business plan, Product Fruits Flows can send email through your own email provider. Push, yes: we don’t send mobile push notifications. If push, or email on a smaller plan, matters to you, Appcues is the better pick.
In web apps, yes, including on phones and tablets. Product Fruits doesn’t run inside native iOS or Android apps. Appcues does.
Not automatically. You rebuild them, and Product Fruits AI drafts the first version from a short description or a click-through recording. Flows become tours or Product Fruits Flows, pins become hints, and checklists, banners and NPS stay what they are.
Yes. Install Product Fruits next to Appcues, move one group of users at a time, and switch Appcues off at renewal. If your contract runs for a while yet, book a switch call and we’ll work out the timing with you.
Once, to add our script to your app. After that your team builds and publishes without developers.
Yes. Product Fruits runs in single-page apps built with React, Next.js, Angular and similar frameworks, and follows users as they move between pages. If your app generates random CSS class names, you attach a step to the element’s text or a data attribute instead, so it keeps its place when your code changes.
Anyone who logs in to your product in a month counts once, however often they return. The count starts when your paid plan begins, and you can see every tracked user in your workspace.
A conversation counts once, however many messages it takes. At 1,500 MAU, Starter includes 20 a month, Pro 100 and Business 400, and the allowance grows with your MAU. If your users need more, add packs of 100 conversations anytime for $37 a pack, or move to a plan with a bigger allowance.
Plans grow with you, from Starter to Business and Custom. Business covers up to 40 languages, 100 workspaces and unlimited segments. Custom adds your own MAU limits and contract terms. For the security review: SOC 2 Type 2, ISO 27001 and GDPR.
By default in the EU, on AWS in Ireland. We hold SOC 2 Type 2 and ISO 27001, comply with GDPR, and offer a Data Processing Addendum. Our subprocessors are listed at productfruits.com/policies/subprocessors.
Try it on your own product.
Build your first Product Fruits Flows in the trial. If you’d like help, book a call and we’ll look at your Appcues setup with you.
Comparing more tools?
We’ve put Product Fruits side by side with the other tools teams ask us about. Same format every time: plans, price at your size and what each one leaves out.
Sources: appcues.com/pricing and appcues.com/spark-plan (plans, prices, trial), appcues.com/integrations, docs.appcues.com (AI, MCP, mobile SDKs, workflows, data hosting, SSO, experiments), productfruits.com/pricing, help.productfruits.com (billing, email steps, data hosting), G2 product pages.